Workplace Culture
Culture is the character and personality of your organization. It's what makes your business unique and is the sum of its values, traditions, beliefs, interactions, behaviors, and attitudes.
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Positive workplace culture attracts talent, drives engagement, impacts happiness and satisfaction, and affects performance. The personality of your business is influenced by everything. Leadership, management, workplace practices, policies, people, and more impact culture significantly.
The biggest mistake organizations make is letting their workplace culture form naturally without first defining what they want it to be.
Why Workplace Culture is Important
Culture is as important as your business strategy because it either strengthens or undermines your objectives. A positive culture is significant, especially because:
It attracts talent. Job candidates evaluate your organisation and its climate. A strong, positive, clearly defined and well-communicated culture attracts talent that fits.
It drives engagement and retention. Culture impacts how employees interact with their work and your organisation.
It impacts happiness and satisfaction. Research shows that employee happiness and satisfaction are linked to strong workplace culture (Source: Deloitte).
It affects performance. Organisations with stronger cultures outperform their competitors financially and are generally more successful.